There were a couple of reasons- Money, Location and Berry Gordy's desire to get into movies. Though many of the long time musicians remained in Detroit, the Motown sound was already waning in the minds of the younger generation. Disco was hot, Break dancing was evolving into hiphop, and the love/romance and R&B crooning formula was on it's way out (business wise).
L.A. brought a new genre to The Motown Sound, but the market was getting broader and times were changing. Enter Jackson 5, Commodores, Hi-Inergy.
why they call it motown
There are no perfect rhymes for the word Motown.
Motown is life
Motown is Detroit city's nickname. Motor City
It's located in Detroit, which is known as The Motor City....Motown is a shortened version.
Eric and The VIKINGS On Motown And GORDY Records
Berry Gordy created Motown records.
A Motown Christmas was created in 1973.
Motown Gold was created in 1966.
Motown High was created in 2007.
Motown Junk was created in 1990.
Motown Software ended in 1996.