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Grocery ads come out on what is called "best food day" in every market. Over the years this had been driven by when the main vehicle used to distribute the ad reaches the consumer. When most ads were delivered in the newspaper...food sections were created to carry the ads along with many branded manufactuers ads sold by the paper to accompany the ads. Recipies were a staple also. Many papers made this section available on Wednesday. In some markets it is Sunday. With the direct mail option becoming available in the form of Red Plum and others the day may be different. In most markets most supermarkets distribute their ads on the same day...in some they do not.

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15y ago
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1mo ago

Grocery store ads typically come out on Wednesdays because it is the middle of the week, making it the perfect time to remind consumers of the upcoming weekend shopping. This schedule allows shoppers to plan their grocery trips ahead of the busiest shopping days.

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Q: Why do newspaper grocery store ads come out on Wednesdays?
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