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7 P's of marketing for Reliance Communications
Product
Reliance mobile always faced the problem of weak network. So to correct the major have invested over Rs 300 crore to upgrade to NGIP (Next Generation IP) network. Product has to sell itself. Now they are launching about more than 1100 network towers to provide more coverage to its customers.
Price
There are many ways to price a product. The pricing policy/ strategy vary in various situations. In case of Reliance mobiles they have priced their product at a very low price & they also come up with new plans.
Place
Another element of Marketing Mix is Place. Place is also known as channel, distribution, or intermediary. It is the mechanism through which goods and/or services are moved from the manufacturer/ service provider to the user or consumer. Reliance Mobiles do not find it very difficult to find the distribution channel because they are the old players and distribute their product in India.
Promotion
Another one of the 4P's is promotion. This includes all of the tools available to the marketer for 'marketing communication'. Reliance has recently started doing heavy promotions.
Physical Evidence
Physical Evidence is the material part of a service. Strictly speaking there are no physical attributes to a service, so a consumer tends to rely on material cues. As Reliance mobile provide various rental plans.
People
Reliance always valued their customers. They provide a very cheap call rates affordable to the lower class.
Process
Process is another element of the extended marketing mix, or 7P's.There are a number of perceptions of the concept of process within the business and marketing literature.
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What are the four PS of marketing?
Price is perhaps the most important of the four Ps (product, promotion, and place being the others) of marketing.
What is marketing mix And seven p's of marketing?
The marketing mix has two variations, the 4ps, and more recently the 7 ps. Below are the Ps in order (1 to 4 the 4 ps, 5 to 7 the additional 3 that make the 7 ps):ProductPricePlacePromotionPeopleProcessPhysical EvidenceThe marketing mix was coined by Neil Borden in 1948 in an article entitle "the concept of the marketing mix" which referred to these 4 or 7 elements as ingredients in a recipe.
What are 7ps of the service provided by airtel?
i want 7 PS of marketing in raliance , tata indicom & virgin. chandan gupta pgdm student chandang22@gmail.com
Marketing mix of parle-g?
The Marketing mix of Parle-G is based on what is commonly known as 4 Ps. The 4 Ps stand for product, price promotion and place.
Plan of action for marketing a product it consists of the decisions mafe about each of the four Ps?
The four Ps of marketing are product, price, promotion, and place (distribution). This marketing plan was developed by E. Jerome McCarthy in 1960 and is still used by marketers today.
What is the population of PS Communication?
The population of PS Communication is 140.
When was PS Communication created?
PS Communication was created in 1997.
4 PS of marketing?
The 4 PS of marketing are- P-product P-place P-price P-promotion
What are the four PS of marketing?
Price is perhaps the most important of the four Ps (product, promotion, and place being the others) of marketing.
What are the marketing strategies of siomai house?
The marketing strategies of Siomai House are founded on the 4 Ps of marketing. The 4 Ps stand for price, place, promotion and product and is commonly referred to as the marketing mix.
What is marketing mix And seven p's of marketing?
The marketing mix has two variations, the 4ps, and more recently the 7 ps. Below are the Ps in order (1 to 4 the 4 ps, 5 to 7 the additional 3 that make the 7 ps):ProductPricePlacePromotionPeopleProcessPhysical EvidenceThe marketing mix was coined by Neil Borden in 1948 in an article entitle "the concept of the marketing mix" which referred to these 4 or 7 elements as ingredients in a recipe.
What are the 4ps in marketing?
The 4 PS or the 'marketing mix' are Product, Price, Place and Promotion.
What are 7ps of the service provided by airtel?
i want 7 PS of marketing in raliance , tata indicom & virgin. chandan gupta pgdm student chandang22@gmail.com
What does PS stand for in DDS PS?
Professional Service
Marketing mix of parle-g?
The Marketing mix of Parle-G is based on what is commonly known as 4 Ps. The 4 Ps stand for product, price promotion and place.
What is the classic four PS classification of market mix variables?
The classic four Ps classification of marketing mix variables (product, price, promotion, and place) emerged as a marketing principle.
Plan of action for marketing a product it consists of the decisions mafe about each of the four Ps?
The four Ps of marketing are product, price, promotion, and place (distribution). This marketing plan was developed by E. Jerome McCarthy in 1960 and is still used by marketers today.
