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That you know about whatsapp are a chating tool be connect another person and friends

But how to use in business purpose?

WhatsApp is the world’s largest messaging platform and has more than 2 billion monthly active users. This messaging platform is being leveraged by multiple industries across the world now, including ecommerce. Whatsapp chatbot, in particular, is used by ecommerce brands in their customer service tasks, and it often plays a role in converting leads into paying customers. These chatbots majorly help ecommerce brands in:

• Trust building among customers to improve brand loyalty

• Real-time communication with customers while providing personalized support

• Establishment of a secure platform that facitates communication between businesses and customers

Whatsapp API has quite dynamic use cases for ecommerce business, lead generation being among the most important ones. After all, lead generation is the first part of the sales funnel. Having a larger top-of-the-funnel will provide your sales team more resources to work with, as well as more people to sell to. By using WhatsApp Chatbots, you can get customers to give you their details by adding a click-to-chat link on your advertising or marketing offerings present on your website, app, social media and so on. As the customer sends you a message, you will automatically get their name and phone number. The WhatsApp bot can subsequently be used to ask for more details like email ID or location. As the customer texts you via this platform you may continue that session for 24 hours. In case you want to continue conversation beyond that 24 hours, you need to get them to opt-in to future communication. Connecting with customers through WhatsApp will allow you to engage them on a personal level, and encourage them to make purchases through your brand. All customers are likely to appreciate the personalized communication approach made possible through Whatsapp business chatbots.

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