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How and why Communication helps in creating customer satisfaction?
Wiki User
∙ 14y ago
Customers want to know that their needs are being addressed. A customer may not always articulate their needs effectively; therefore, the seller must actively engage the customer by asking key questions. The customer also wants to be informed of any issues as soon as they are known. This eliminates the surprise element which can upset the customer. Communication is necessary to build trust in the business relationship, which creates customer satisfaction
Wiki User
∙ 14y ago
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