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For Marketer knowing customer expectation can be very advantageous. In this case -- marketer can know what does customer expect in terms of weight and how much fast the computer should be ( Zone Of tolerance). By using Webler's law (refer to customer behavior book) he can create a distinction between, his and competitors product's weight by eliminating those feature which are undesirable-- It can done by doing cost-benefit analysis (CB Analysis).

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Q: How can a marketer of very light very powerful laptop computers use its knowledge of customers expectations in designing a marketing strategy?
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What is the mission statement of starwood?

We succeed only when we meet andexceed the expectations of our customers,owners and shareholders. We have a passion forexcellence and will deliver the higheststandards of integrity and fairness. We celebratethe diversity of people, ideas and cultures.We honor the dignity and value ofindividuals working as a team. We improve thecommunities in which we work.We encourage innovation, acceptaccountability and embrace change.We seek knowledge and growth through learning.We share a sense of urgency, nimblenessand endeavor to have fun too.


Principles of customer satisfaction?

Five specific operating principles for building and managing extraordinary levels of customer satisfaction and loyalty or what we call customer delight are: · Listening, understanding and responding to Customers - often in unique and creative ways - to the evolving needs and constantly shifting expectations of their customers · Defining Superior Service and communicating that vision to employees at every level and ensuring that service quality strategy is personally and positively important to all in the organization. · Setting concrete Standards of Service quality and regularly measuring Performance against 100 % performance goal. · Selecting, training extensively in areas of knowledge and skills to achieve service standards and empowering Employees to work for the Customer · Recognizing and rewarding Service Accomplishment s, either individually or of groups, in particular, celebrating the success of employees who go the extra mile for their customers


Which famous company offers buyouts to customers?

A number of companies have bought out other companies. Generally large multinational companies will acquire many small companies every year. Good examples include Microsoft, Apple and Google. Reasons for acquisition includes increasing market share, acquiring new knowledge or technology, as well as getting customers for entry into a new market.


You are supposed to develop a comprehensive questionnaire which will be used as a tool?

You are supposed to develop a comprehensive questionnaire which will be used as a tool for interviewing a 'conflict gamer' or 'conflict phobic'. It will help you to develop the skills for designing a good questionnaire which will enhance your skills & knowledge regarding research and as well as help you to develop good understanding of the concepts of conflict management.


What is sales force opinion method?

A method commonly used by companies for short-term forecasts is to take advantage of their field staff's intimate knowledge of customers' needs and market conditions by asking them to forecast the company's sales for their respective areas for the coming season or year.

Related questions

How would knowledge of consumer behavior help you in designing a marketing program for disposable diapers?

How would knowledge of consumer behavior help you in designing a marketing program for disposable diapers?Consumer behavior helps marketers to predict the expectations, perceptions and reactions of their customers and how to manage them for better sales.Therefore a marketer with good knowledge of Consumer behavior has the tool for retaining his customers. He does this by applying various approaches learnt as a student of Consumer behavior. One of such approacjes is the holistic approach which according to Kotler and Keller (2008) refers to the fact that everything matters in marketing.


What are the help of computers in an automotive student?

As automotive engineering is a study of designing & functioning of vehicles, computers are neccessary for a student because the pictorial view of your imagation can be drawn accurately without possible errors and if there are any errors,they can be rectified by making suitable changes and computers also conserve time when compared to a drafter. Note:for designing you require the knowledge of autocad completely


In what ways have computers helped businesses involved in sales and retailing?

Computers have allowed managers to get a better understanding of what sales and promotions customers like. With this knowledge, managers can better meet their customer's needs.


How would you define a knowledge gap?

Knowledge gap --The difference between the consumer's service expectations and management's perception of consumer's expectations


How do you use knowledge worker in a sentence?

With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.With computers being so important now, being a knowledge worker is a good thing to be.


General knowledge about computers?

Computer skills.


What must a speaker keep in mind to best appeal to the audience?

By adapting the speech to the expectations and knowledge of the audience.


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What Scientific knowledge did the builders of the Golden Temple apply in designing and building the structure?

the sc


Is it against the law for a landlord to serve larger measures of alcohol to customers without the customers knowledge?

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Why would knowledge about the center of gravity be important to designers?

Mostly it has to do with the stability of whatever they're designing.


What is the definition of market knowledge by different authors?

Market knowledge is important to help businesses. If they have the right knowledge, they are able to sell to their customers better.