Customer needs and expectations can differ because different people have different expectations for example a disabled person in a supermarket will expect a wheelchair access ramp whilst a person who is shopping on their own will expect good offers and friendly members of staff. This is the same for Hotels and restaurants; except in hotels and restaurants the customer needs are different for example a disabled person will still expect disability access whilst a single person or couple will expect friendly staff and quality rooms.
the needs and expectations
they roll up
Customer needs and expectations will be determined by:-cultural factors-socio-economic factors-time-age-personality
Satisfaction
If you delight your customers, you have probably exceeded their expectations.
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the needs and expectations
they roll up
Customer needs and expectations will be determined by:-cultural factors-socio-economic factors-time-age-personality
Customers expect to have their needs met and their questions answered. They want to be able to trust in their public services to give them good service.
Satisfaction
An organization can balance customer expectations and needs by offering customers a product that is affordable and something they need. They can also offer new products from time to time, as well as special offers.
If you delight your customers, you have probably exceeded their expectations.
To exceed customer expectations you try to understand your customers' values and focus on customers who share a common vision
Observations the best way to monitor change in their needs and expectations. Watching how someone acts will help you now if their needs or expectations are changing.
internal customers expectations
when they are satisfied of what you do to them