The pump is located under the reservoir for the fluid. Two screws hold the reservoir in place. Unscrew them, lift the reservoir and you will see the pump on the attached to the reservoir. It is easy to replace. But empty the reservoir the best you can before you change the pump. And change the pump filter as well, since this being clogged is likely what caused the pump failure. It located at the same area and is part of the replacement pump.
A 1997 Lincoln Continental will use Mercon transmission fluid- AX4N Transmission
You have to drop the whole transmission pan, then refill from the transmission dipstick
The windshield washer fluid reservoir is located in the passenger side of the engine compartment between the Power Distribution Box and the front of the 2001 Lincoln LS
According to the 1998 Lincoln Continental Owner Guide : ( DOT 3 brake fluid , meeting Ford specification ESA-M6C25-A )
On a 1997 Lincoln Continental : The automatic transaxle ( transmission ) fluid level dipstick is in the engine compartment , near the brake fluid reservoir ( when looking from the front of the vehicle it is to the left )
DOT 3 brake fluid ( if DOT 3 is not available , DOT 4 can be used according to the 2002 Lincoln Continental Owner Guide )
When it runs out!
According to the 1996 Lincoln Continental Owner Guide : Motorcraft MERCON automatic transmission fluid * the type used should be engraved in the automatic transmission fluid dipstick
Use Ford Type F fluid.
Only enough to reach the full mark on the dipstick.Generally that would mean about 4-6 qts on the Continental.
At bottom of washer fluid tank.
Mercron 5