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How does the digital age affect consumers and the marketers who serve them?
Wiki User
∙ 11y ago
In the past information was scarce. People sold information in the form of books, magazines, newspapers etc.
With the digital age information is over abundant. What is being sold now is filtering of information. Sorting through all the information and only giving people what they want to know.
Wiki User
∙ 11y ago
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Which type of customer do business marketers NOT serve?
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