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How would you describe institutional advertising?
Institutional advertising takes a broad approach to advertising, concentrating on the benefits, concept, idea, or philosophy of a particular industry.
How would you describe the continuity objective in advertising?
Continuity advertising is a strategy to keep current customers using a particular product.
How would you describe frequency in advertising?
Frequency refers to the average number of times that an average consumer is exposed to the advertising campaign.
How would you describe advertising reach?
Reach refers to the percentage of customers in the target market who are exposed to the advertising campaign for a given period.
How would you describe the switchback objective in advertising?
Companies subscribe to this advertising objective when they want to get back former users of their product brand.
How would you describe an advertising agency?
Advertising agencies are independent businesses that evolved to develop, prepare, and place advertising in advertising media for sellers seeking to find customers for their goods, services, and ideas (American Association of Advertising Agencies, 2000).
How would you describe advocacy advertising?
Advocacy advertising is normally thought of as any advertisement, message, or public communication regarding economic, political, or social issues.
How can you best describe the relationship between advertising and television?
Television is a medium driven by advertising and hence, profit.
How would you describe the trial objective in advertising?
The purpose of the trial objective is to encourage customers to make an initial purchase of a new product.
How would a person describe what copywriting is?
Copywriting is the act of writing any text for the purpose of advertising any product or service. The text is used in brochures, catalogs and advertising to persuade others to purchase your offer product.
What is the adjective for advertise?
The adjective for "advertise" is "advertising." This term is commonly used to describe things related to the promotion of products or services, such as advertising campaigns or advertising strategies. In some contexts, "advertised" can also serve as an adjective to describe something that has been promoted or publicized.
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