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- Customer segments to be identified - What are the products I'm selling? - Who are my competitotrs? - What re my prices per product? - How my prices are designed? is it market benchmarked or cost margin? - What about my people? How i can keep them happy? - What is my message to my custimers? service or cost driven or brand driven?

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Q: If you are a CEO of Hypermarket identify the list of information that are required to support the business strategies and goals?
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