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Is chock full o nut's fair trade?

Updated: 9/24/2023
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Q: Is chock full o nut's fair trade?
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Massimo Zanetti Beverage USA owns Chock Full O' Nuts.


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Why does the chock full o' nuts contain no nuts?

The coffee was called 'Chock Full O' Nuts' by the owner, William Black, in 1926, because his business was originally a nut business. William Black originally sold nuts in his shop. But when the Great Depression struck, he decided to help his fellow neighbourhood by converting his nut shop into a coffee shop. Where the poor who had been hit with poverty, in Williams words, "can have a coffee and sandwich for just a nickel". It stayed as a coffee shop after the Great Depression, leading to it's popularity today.


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Origin of chock full o nuts coffee?

I was wondering the same thing and just came across this reference in a New York Times article:= THE MEDIA BUSINESS: ADVERTISING; Chock full o'Nuts draws on its New York ties to give its image an edge. = ====== ======"...Chock full o'Nuts, a regional mainstay that calls itself ''New York's coffee'' because it was started in the city in the early 1930's by William Black when he converted his chain of nut shops into stores that sold a sandwich and a cup of coffee for a nickel. Always linked to its city of origin, as evidenced by its checkerboard, black-and-yellow packages evocative of the old Checker cabs..."Archive link to entire article:http://www.nytimes.com/2003/12/18/business/media-business-advertising-chock-full-o-nuts-draws-its-new-york-ties-give-its.html


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What was some of Jackie Robinson's achievements besides being the first African American major league baseball player?

He was the first ever Rookie of the Year in the Major Leagues. He was voted into Baseball's Hall of Fame. He became Vice President of Chock Full o' Nuts.


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