0
TQM is a strategy that is designed to change the quality of a product to satisfy customer needs by u?
Wiki User
∙ 11y ago
bench marking
Wiki User
∙ 11y ago
Add your answer:
Earn +20 pts
What are the difference between push strategy and pull strategy used in promotions?
PUSH ...is form of marketing strategy that means......pushing the sale of a prodct through rigourous advertising and television commercial. Pull is when you pull the customer towards the product eg the product has some life generating quality...the product pulls the customer
What is Costco wholesale corporation's product strategy?
Quality product at the cheapest cost.
What is the Marketing myopia strategy?
It is a Demand Based Pricing Strategy setting the price of product low, while the quality of product is neutral or medium.
What is positioning a product?
Positioning a product is the way the marketing department introduces a product to the market. Some products have high prices because the quality of the product is good. This is a positioning strategy.
What are the primary concerns of business customer?
Price, product quality, service, and supplier relationships.
What are the difference between push strategy and pull strategy used in promotions?
PUSH ...is form of marketing strategy that means......pushing the sale of a prodct through rigourous advertising and television commercial. Pull is when you pull the customer towards the product eg the product has some life generating quality...the product pulls the customer
How might the benchmarking and quality circles inprove quality?
for eg: for a product required by a customer, the benchmarking will be done by the customer. it means the product is of good quality which the customer was expecting. Benchmarking means the product has relative performance which is expected.
What is Costco wholesale corporation's product strategy?
Quality product at the cheapest cost.
What can advertisement with celebrity endorsements achieve?
Primarily attention, but also sales.
What is the Marketing myopia strategy?
It is a Demand Based Pricing Strategy setting the price of product low, while the quality of product is neutral or medium.
The most important customer skill is?
Responsibility while buying a product and ensure if the product suits the quality he / she required. Or it matches the price ( quality)
What is the definition of service quality?
Service quality is having vast meaning. And it is in the customer mind what he wants and it can be defined as expectations of customer towards the service or product.
Define Service quality?
service quality is the customer expectation from the product or services and actual performance of the the services
What is a good product?
A good product is one which satisfies a customer fully in terms of quality, quantity and price.
What are your two best qualities?
1) Customer service 2) Product Quality
House of quality?
A house of quality is a chart similar to a house, describing how much the product is satisfying the customer's needs.
What book did Wayne Brunetti write?
Achieving Total Quality: Integrating Business Strategy and Customer Needs, 1993.
