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Inflexibility
The tourism industry is highly inflexible in terms of capacity. The number of beds in a hotel or seats on a flight is fixed so it is not possible to meet sudden upsurges in demand similarly restaurants tables, hotels beds and flights seats remain empty and unused in periods of low demand.
Inventory / Perishability
It is related to the fact that travel products are intended to be consumed as they are produced. For example, an airline has seats to sell on each flight; a hotel has rooms to sell for each night. If the airline is not able to sell all its seats on its flight, or a hotel is not able to sell its rooms for the night then the opportunity to sell the product is lost forever. Service sector cannot keep inventory like products. To overcome this problem, the travel industry has come up with various marketing strategies. One is to overbook. An airline overbooks its seats to a certain extent in anticipation that even though certain customers do not turn up but the flight will be fully seated. Another strategy is multiple distributions. For example a customer can buy an airline ticket from an airline, tour operator or from a travel agent. The chances of perishability are reduced. If the tourist cannot visit the place, the opportunity is lost. Hence, this becomes one of its important characteristics.
Inconsistency
A general norm is that in Travel and Tourism industry the product or the package of the tourism can be standardized i.e. for example of 2 days 3 night in so and so hotel, but the actual experience of consuming this package is highly inconsistent. There is high level of inconsistency prevailing.
Intangibility
Travel products cannot be touched as they include flight experience on an airplane, cruise on an ocean liner, a night's rest in a hotel, view of the mountains, a visit to a museum, a good time in a night club and much more. These products are experiences. Once they have taken place they can only be recalled and relished.
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What are the product of tourist?
two types of tourism product
Characteristic of tourist product?
check your answer
What is tourist product?
Tourist products are intangible. When a tourist, guided by his motivations and the image of the tourist destination, decides on a trip somewhere outside his usual place of residence or work, he is buying a tourist product - a promise that will soon become a memory once he returns home.
What are 3 examples of international tourist?
three types of international tourist
What are tourist types?
There are four basic types of tourist: stop over cruise tourist day tourist transit toust stop over tourist are tourist that stay for more than one night. They use accommidations and transportation.They are the most important tourist in terms of expenditure for most countries. == ==
4 types of tourist role?
four types of tourist roles are the ff: 1. the organized-mass tourist 2. the individual mass tourist 3. the explorer 4. the drifter the first two are called institutionalized tourist roles while the last two types are called uninstitutionalized. by:adrian carillo
Who was the first tourist to step foot on the Bahamas?
What are the types of tourism in The Bahamas
What are the types of tour itineraries?
Answer1)Transit2)stopover3)day4)cruiseAn international tourist,a regional tourist,a domestic tourist and a excursionist tourist.
What are the tourists product?
Tourist Product is immeasurable. When a tourist thinks of moving to his or her desired destination or a trip somewhere outside to his or her usual place, he or she thinks of being on a memorable journey during that time and the promise to make his journey really memorable, the tourist product become relevant.
What types of tourist destinations are there?
there are two type of tourist destination "natural and man made
What are the differences between tourist product and tourism product?
There is no difference, the only this that is different is the name .
What is the process of developing a tourist product?
The Process of Developing a Tourist Product: I. Product of Identification II. Market Study III. Product/ Market Matching IV. Product/ Activity Prioritization V. Initial Test Marketing VI. Product Testing VII. Full Launch and Marketing
