the tools used to produce media texts
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To understand the purposes producers are trying to achieve
An example of a media element used in newspaper production is a photograph or image that accompanies an article to visually enhance the reader's understanding of the content. Photographs can help to highlight key points, evoke emotions, or provide context to a news story.
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A video showing a person demonstrating the CPR technique
One common media element used by newspapers but not by the Wall Street Journal is color photographs. The Wall Street Journal traditionally uses black and white photographs in its print edition to maintain a more serious and professional tone.
the author wants readers to realize that different people may be interested in visiting very different destinations.