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What is a networking group?

Updated: 12/12/2022
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16y ago

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A networking group is a group of business people that get together on a periodic basis. There are specific companies that run networking groups strictly for business networking such as BNI. You join a BNI group that has members (business owners or managers) from all different business - usually no competitors are in the group - there is one plumber and one electrician and one printer and one insurance salesman, etc. The purpose is that you would become a customer of the members in your group and they would become your customers. Also, if anyone ever asked you for a referral, you would recommend a member of your BNI group. But there are other networking groups that exist for a different purpose. The most obvious is the Chamber of Commerce. They exist to promote and help businesses in their community; however, if you joined the Chamber, you would still be in touch with a group of business owners and managers who are decision makers and might become your customers. Your local PTA or gym could also be a networking group.

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A networking group is a group of business people that get together on a periodic basis. There are specific companies that run networking groups strictly for business networking such as BNI. You join a BNI group that has members (business owners or managers) from all different business - usually no competitors are in the group - there is one plumber and one electrician and one printer and one insurance salesman, etc. The purpose is that you would become a customer of the members in your group and they would become your customers. Also, if anyone ever asked you for a referral, you would recommend a member of your BNI group. But there are other networking groups that exist for a different purpose. The most obvious is the Chamber of Commerce. They exist to promote and help businesses in their community; however, if you joined the Chamber, you would still be in touch with a group of business owners and managers who are decision makers and might become your customers. Your local PTA or gym could also be a networking group.


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