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Q: What is meant by product assortment?
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What is depth of a product mix?

The depth (assortment) of the product mix refers to the number of product items offered within each line.


What is the difference between the word assortment and variety?

on the basic level variety is just a collection of different products whereas assortment is a collection of variations of a single product. in assortment, the differentiation is in terms of brands, material, sizes e.t.c.


What is meant by product defferentiation?

product defferentiation


What is meant by market-led product-led new product development?

what is meant by product led and market led new product developmrnt approaches?


What is product mix contraction?

it is a strategy carried out by eliminating an entire line or by simplifying the assortment within a line.


What are the advantages of wholesaler?

Specialty-line wholesalers carry the most narrow product assortment, usually consisting of a single product line or part of one. Because specialty-line wholesalers are product experts, they can offer extensive sales and product support.


What is retail accordion?

This theory focuses on the width of the product assortment sold by retailers and claims a general-specific-general cycle.The cycle begins by retailers selling a wide assortment of goods followed by a more focused range and vice versa


Where can i find a reliable basement waterproofind product?

A reliable basement waterproofing product could be found at your nearest hardware store such as Lowe's, or Home Depot. There will always be an assortment of tools to help you in this task.


What are the advantages of specialty-line wholesalers?

Specialty-line wholesalers carry the most narrow product assortment, usually consisting of a single product line or part of one. Because specialty-line wholesalers are product experts, they can offer extensive sales and product support.


What is the French word for assortment?

assortment = l'assortiment


What has the author Cathy A Hart written?

Cathy A. Hart has written: 'Developing issues in product assortment strategies among major multiple retailers'


What is the concept of product mix?

the variety of product lines that a company produces, or that a retailer stocks. Product mix usually refers to the length (the number of products in the product line), breadth (the number of product lines that a company offers), depth (the different varieties of product in the product line), and consistency (the relationship between products in their final destination) of product lines. Product mix is sometimes called product assortment.