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What elements should a marketing audit consider?

components of marketing audit


What are the marketing activities a market audit would concentrate on?

whaat are the marketing activities a marketing audit would concentrate on?


Marketing audit services?

What are the major approaches to marketing audit services and obtaining new clients? What are the major approaches to marketing audit services and obtaining new clients? what are the major approaches to marketing audit


What is the difference between product audit and process audit in automotive industry?

Product audit are audit for product itself. Criteria product, how to know the product, what is special identification an so on. Process audit are audit to the process to produce the part from incoming material to part become finish goods...


Characteristic of marketing audit?

comprechensive


What is the importance of marketing audit in an organization?

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Are audit fees considered a marketing expense?

NO IT IS NOT , SINCE MARKETING IS TRADEOR THE PROCESS OF DISTRIBUTING THE PRODUCT EITHER WITHIN OR OUTSIDE COUNTRY AS AUDITING REFERS TO PERFORMANCE ACHIEVED BY A CERTAIN PRODUCT OR COMPANY AND AUDITING FEES A FEE CHARGE BY A FIRM WHO DID THE EXTERNAL OR INTERNAL AUDITS


What are the advantages of marketing audit?

A marketing audit can help keep people on task in marketing. Successful marketing results in sales while ineffective marketing costs money.


Is product management the same as product marketing?

No, they are not. Product marketing is the sales of a product. Product management includes marketing, production, manufacturing, distribution and sales.


What are the 6c' s in corporate marketing?

CUSTOMER, CONSISTENCY, CREATIVITY, CULTURE, COMMUNICATION and CHANGE The 6 C's of marketing - Customer - Consistency - Creativity - Culture - Communication and Change.


What are the marketing implications for different customer and product types in industrial marketing?

What are the marketing implications for different customer and product types in industrial marketing?


Example of operational audit?

purchase, marketing, selling and distribution expenses, production