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What is satisfied customers?

Updated: 11/6/2022
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10y ago

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In any business, the customer is extremely important, because with no customers, the business will fail. A satisfied customer refers to a person who feels they had a positive experience at your business-- they received excellent service, fair prices, and respectful treatment. Whether it is a clothing store or a restaurant or a hotel, a satisifed customer is one who was greeted sincerely and then served promptly; in other words, everyone at the store (or restaurant or hotel) made the customer feel welcome and tried to make the business transaction as easy as possible.

A customer who is satisfied will want to come back and do business with you again. Further, they will want to recommend your company, or they may even say good things about someone at that company: a waiter, a clerk, a receptionist, perhaps even the boss -- whoever went out of their way to make the customer's experience a positive one. Having satisfied customers is thus a team effort, since a customer may interact with a number of people before completing the transaction.

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