What is the effects of blogging in a business?

Answer 1

Blogging can also be an effective way of promoting your business website online. An well-established blog can be used for Search Engine Optimization purposes. Unlike with a more formal commercial site, blogs allow more flexibility such that you can update your site and add fresh, new content on an almost regular basis. With interesting and well-written articles, you are sure to attract a wide network of readers which in turn provide related links to your website. They help promote your site by posting links to blog postings to social media websites. In no time, your business website is sure to rank high in search engines.

To learn more about putting up blogs and article writing, check out the list of internet marketing services offered by SEO consultant Cybertegic. You are sure to make the most online profit out of your website.

Top 20 Business Rewards of Blogging:

1. Boost your brand recognition
2. Get excellent traffic/SEO rewards (we all know that search engines love blogs)
3. Become a sought after expert
4. Leverage all the great visibility tools that only blogs enjoy (WordPress plugins for example)
5. Use your blog for market research and developing new products ideas (your readers' comments/questions can spark great ideas)
6. Stay up-to-date with new trends in your industry in order to share it with your readers (non-bloggers often forget to check out "what's cookin" but bloggers NEVER fall into this trap as they always on the look for hot topics for their blogs)
7. Engage your readers through blog commenting
8. Encourage your avid readers to spread the word about your business (by offering social sharing tools that are easy to use and easy to spot in your blog)
9. Get in the habit of constantly interacting with your readers (potential customers)
10. Gain authority, credibility and trust
11. Learn to chill and be friendly (remember we are in the age of business "humanization"
12. Turn your blog into a "content net" where all your valuable content is saved in one place
13. Gain more visibility by interviewing trusted figures in your blog
14. Encourage others to guest blog in your blog or the other way around (This translates into more buzz and traffic)
15. Make fruitful cross referral agreements with other blogs
16. Reuse your blog content as an infoProduct to that you can sell in the future. Seth Godin did that with great success
17. Craft your content marketing skills (I will be discussing that in more details in future articles)
18. Build a trustful relationship with your readers
19. Announce your promotional offers/speaking engagements through your blog
20. Encompass your entire social media activities in your blog and make them visible to your readers. (for example, you can use a plugin that displays your latest tweets in your blog, embed your YouTube video to your blog . . . etc.)