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What is above-the-line and below-the-line advertisement?
Above the line advertising are the promotional activities carried out through mass media such as radio, television and news papers. Below the line advertisement is a technique that uses less conventional methods than the usual specific channels of advertising to promote products, services, etc. These may include activities such as direct mail, public relations and sales promotion.
What does the concept of promotion mix refer to?
The concept of "promotion mix" refers to using a combination of different promotional techniques on one product line. For example, a mix of print advertising, broadcast advertising, direct marketing, personal sales and merchandise displays.
What is ATL in Retail?
above the line
What is brand management?
Dear, Protecting a brand's reputation is important when launching a new product or version update. It doesn't take time for a new product or brand to get negative feedback to filter through the Internet. This can certainly cause an unwanted effect, if on the second day of your product launch its reputation on the Internet has totally destroyed.
What implications does the product life cycle theory have for international product development strategy?
for each curve net export results when the curve is above the holizontal line if the curve is below the holizontal line net import results for a particular country.
What is above the line promotion?
Promotional activities carried out through mass media, such as television, radio and newspaper, are classed as above the line promotion.
What is the meaning of a horizontal line above a letter in a dictionary?
The horizontal line above vowels means the letter is a long vowel.
What is ATL activities?
ATL Activities means "Above the line" i.e. Non-personal promotional activities i.e. TVC, Print Media etc.
Line above or below a music note meaning to hold a note for its full value?
tenuto
What is above-the-line and below-the-line advertisement?
Above the line advertising are the promotional activities carried out through mass media such as radio, television and news papers. Below the line advertisement is a technique that uses less conventional methods than the usual specific channels of advertising to promote products, services, etc. These may include activities such as direct mail, public relations and sales promotion.
When does a price become a promotional price?
when it comes with the promotion, most of the shops or on-line shops will have a big discount with their products and the prices of the products will be the promotional prices.
Where could one find Norwood promotional products?
One can only find Norwood promotional products via promotional products distributors. You can find a distributor by doing an on-line search including your city or state.
What does the concept of promotion mix refer to?
The concept of "promotion mix" refers to using a combination of different promotional techniques on one product line. For example, a mix of print advertising, broadcast advertising, direct marketing, personal sales and merchandise displays.
What does above the line mean?
To have a new understanding of life, to stay happy and have a clear meaning on things. Positive. -K
What are some good line drawing techniques?
Some good line drawing techniques include Hatching and Crosshatching. Other techniques include Counter Hatching, Random Hatching, Stippling and Scumbling.
What is the meaning of out line?
meaning of line out jack
What is the line above the total called?
The line above the total is called the subtotal. It is referred to as above-the-line. It does not include deductions or taxes.
