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My sources indicate that that best-selling chocolate bar worldwide is Snickers, and I think the top-selling chocolate candy (non-bar) is probably M&Ms. Both are made by Mars.
The top-selling pure chocolate bar (Snickers has nuts, nougat and caramel) is Cadbury Milk Chocolate, with Hershey's close behind.
I suspect very few people would say these are the best chocolate, though Cadbury, Hershey, and Mars chocolate is certainly not bad ... they just don't have quite the cachet of brands like Godiva or Amadei.
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