The most appropriate I could find was 'courtship'. Another possibility could be 'display'.
Wikipedia says: Courtship display is a special, sometimes ritualised, set of behaviours which some animals perform as part of courtship. Courtship behaviours can include special calls, postures, and movements, and may involve special plumage, bright colours or other ornamentation. A good example is the 'dancing' done by male birds of paradise. Display is a form of animal behaviour, linked to survival of the species in various ways. One example of display used by some species can be found in the form of courtship, with the male usually having a striking feature that is distinguished by colour, shape or size, used to attract a female.
The frigate bird.
Birds, reptiles and amphibians, fish.
Sexual selection
Recruiting
Other than attracting a mate, no.
Yes, but ducks mate with ducks and turkeys mate with turkeys. In rare cases, a turkey may hatch from an unfertilized egg, a process called parthenogenesis.
When a male pig is searching for a mate he will mark his scent on trees and other areas. He does this in hopes of attracting the attention of a female pig in heat.
courtship
Courtship
courtship
Glows worms use their lights for different reasons like attracting prey, attracting a mate and a warning to predators.
Attracting Bees with their Colours.