to decide what knds of stories will be covered.
To exclude competitors seeking market share.
decides what gets posted, when it gets posted and where it gets posted. The gatekeeper also controls all engagement activity on behalf of the company. There may be more than one gatekeeper but too many can lead to problems.A good gatekeeper should…Have a strong knowledge of the company's social audiencePlay a part in developing any social media documents and guidelinesBe a good communicator with strong written skillsUnderstand company goals to better align the program with other marketing effortsHave the ability to say "no" to anyone in the company
it is a transmission media..
The gatekeeper function refers to the role of individuals or entities that control access to information, resources, or opportunities within a system or organization. This function is crucial in various contexts, such as media, healthcare, and business, where gatekeepers determine what information is disseminated or who is allowed to participate. By filtering and managing access, gatekeepers can influence decisions, shape perceptions, and maintain standards within their respective domains.
"The role of the media in poverty reduction?"
The Gatekeeper happened in 2004.
decides what gets posted, when it gets posted and where it gets posted. The gatekeeper also controls all engagement activity on behalf of the company. There may be more than one gatekeeper but too many can lead to problems.A good gatekeeper should…Have a strong knowledge of the company's social audiencePlay a part in developing any social media documents and guidelinesBe a good communicator with strong written skillsUnderstand company goals to better align the program with other marketing effortsHave the ability to say "no" to anyone in the company
There are less now thank to the interwebz; but before it was newspaper editors; radio directors; radio hosts; TV news directors...and editors of all atypes across all media.
decides what gets posted, when it gets posted and where it gets posted. The gatekeeper also controls all engagement activity on behalf of the company. There may be more than one gatekeeper but too many can lead to problems.A good gatekeeper should…Have a strong knowledge of the company's social audiencePlay a part in developing any social media documents and guidelinesBe a good communicator with strong written skillsUnderstand company goals to better align the program with other marketing effortsHave the ability to say "no" to anyone in the company
What is the "ROLE OF MEDIA IN EDUCATING PEOPLE"??
What is the role and function of media and advertisement in your society
gatekeeperGléidheadair-geatais 'gatekeeper'.