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What would happen if retailer organized channels dominated consumer product marketing?
Wiki User
∙ 16y ago
I believe that it would be a good thing if retailer-organized channels dominated consumer product marketing because it reduces costs and provides customers with great value. It also reduces buying and selling cost, which would be great because it would allow the company or firm to make more money. On top of that the results would be that the final consumer will end up paying less for the products. So, it sounds like everyone would benefit from retailer-organized channels.
Wiki User
∙ 16y ago
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What is organisational consumer behavior in marketing?
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What has the author Ronald D Michman written?
Ronald D. Michman has written: 'Retailing triumphs and blunders' -- subject(s): Retail trade, Management, Decision making 'Marketing channel strategy' -- subject(s): Marketing channels, Bibliography 'The Affluent Consumer'
Where can one find information on consumer marketing?
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Describe the interrelationship between consumer behaviour and the marketing concept?
Describe the interrelationship between consumer behaviour and the marketing concept
