Two brothers, Dick and Mac McDonald ran a small drive in restaurant in San Bernardino, Ca. In 1954 a milk shake salesman named Ray Kroc observed the restaurant to figure out how they could sell 20,000 milk shakes each month. On April 15, 1955 Ray Kroc opened his first Restaurant in Des Plaines, IL and the Mc Donald's Corporation was born! He kept the McDonald brothers' same format but added his own standards, QSC-V (Quality, Service, Cleanliness, Value). These basic principals are still used today.
The business began in 1940, with a restaurant opened by brothers Richard and Maurice McDonald in San Bernardino, California. Their introduction of the "Speedee Service System" in 1948 established the principles of the modern fast-food restaurant. The original mascot of McDonald's was a man with a chef's hat on top of a hamburger shaped head whose name was "Speedee." Speedee was eventually replaced with Ronald McDonald by 1967 when the company first filed a U.S. trademark on a clown shaped man having puffed out costume legs.
McDonald's first filed for a U.S. trademark on the name McDonald's on May 4, 1961, with the description "Drive-In Restaurant Services," which continues to be renewed through the end of December 2009. In the same year, on September 13, 1961, the company filed a logo trademark on an overlapping, double arched "M" symbol. The overlapping double arched "M" symbol logo was temporarily disfavored by September 6, 1962, when a trademark was filed for a single arch, shaped over many of the early McDonald's restaurants in the early years. The famous double arched "M" symbol in use today did not appear until November 18, 1968, when the company filed a U.S. trademark.
On May 14,1940 the McDonalds corporation originated in San Bernardino California. The first restaurant was owned by Richard and Maurice McDonald.
the originations of mcdonalds occured when ray kroc bought the rights to the McDonald idea in 1887
San Bernardino, California
In 1940.
The McDonald family moved from Manchester, New Hampshire to Hollywood, California in the late 1930s, where brothers Richard and Maurice McDonald began working as set movers and handymen at Motion-Picture studios.
People had the munchies and when for the refrigerator to get some more food and it was kinda like the Narnia thing happening
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The M of McDonalds.
The "M" logo for McDonalds probably stands for "McDonalds"
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He owns like 7 mcdonalds in my!
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What was the location of the original mcdonalds? san bernardino California