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Digital marketing is the process of promoting products or services through digital channels, such as search engines, social media, email, and websites. It involves the use of various techniques and tools to reach a targeted audience and create a strong online presence.

Some of the key components of digital marketing include search engine optimization (SEO), social media marketing, email marketing, content marketing, and paid advertising. These techniques help businesses to increase website traffic, generate leads, and boost sales.

Digital marketing allows businesses to reach a global audience and target customers based on their interests, Demographics, and behavior. It also provides real-time data and insights that can help businesses to make better-informed decisions and optimize their marketing campaigns.

Overall, digital marketing has become an essential component of modern-day marketing strategies, providing businesses with the opportunity to connect with customers in new and innovative ways.

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