Why did the Lipton company discontinue the Spatini spaghetti sauce mix?

Answer 1

Tasty Spatini is distributed by Lawry's/UNILEVER Brands, which includes Lipton. The product was discontinued due to diminishing demand and financial performance of the brand. In a letter from Lawry's customer service department in August 2007: "As you have suspected, the product you have contacted us about has been discontinued. We are sorry that we do not have any remaining stock. Our company's goal is to provide consumers with a variety of products to meet their needs and preferences. As you know, marketing is a complex function, and many business factors are taken into consideration before discontinuing a product. Before a product becomes available at the retail level, much time and expense is involved in perfecting the formulation, consumers focus testing, and marketing support. It truly saddens us when we must discontinue a product. However, consumer demand is a major factor. When the level of demand is insufficient to ensure that consumers receive high quality products at an affordable price, the product may be discontinued. Again, we apologize that this product is no longer available and have forwarded your interest in it to the appropriate staff for consideration in future product development. Thanks for your interest! Lawry's Consumer Services" does any other store sell spatini spaghetti sauce mix, and where can i

find it. also, why is product no longer being made? bring it back!!!! bring it back!!!! bring it back!!!! why can I not find Spatini in any grocery stores We are now selling Spatini at prices lower than those found on eBay. Visit http://www.spatini.info to make a secure purchase through PayPal.