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Why do some people buy mostly brand-name products while other people buy most store-label products?
Wiki User
∙ 9y ago
Store-name products are usually of lower price and similar quality compared to brand-name products. The more cost-conscious consumer is more keen to buying the generic store name instead of the former. The brand name products are usually just overpriced versions of the generic versions.
Wiki User
∙ 8y ago
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