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Why do you carry out research?

Updated: 9/19/2023
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13y ago

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Research can help you define your target market, assist in estimating market demand for your product, help in defining the qualities the market values in your product, finding the best medium to communicate with those potential customers, and reduce the risk of inopportune market investments.

Ton's of people create new products or launch business ventures every year with no foreknowledge of the market demand, only to find they have over estimated the probabilities of success.

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Why are feasibility analysis important in primary and secondary research?

Feasibility analysis helps in findding the future prospect for which primary and secoday research would be carry and formed a platform to spread the research in the desired manner.


Distinguish between production orientation and marketing orientation?

A product oriented business is when a business/company does not carry out research before manufacturing a product whilst a market orientated business is a business/company that carries out research before manufacturing a product(s)


Differences between marketing research and market research?

Marketing Research is broad whilst Market Research is narrow. Marketing Research is universal set whilst Market Research is the subset of the marketing research.


Why do businesses carry out internal market research?

By surveying internal staff to discover their opinions, beliefs and attitudes about brands, products, prices a lot of hidden corporate knowledge can be tapped into. It's just as important to conduct the corresponding external market research to ensure that the customers share the sometimes idealised opinions and visions of the company. Beware of any mis-match!


What are the disadvantages of carrying out market research?

*Disadvantage of using market research is that it will cost a lot as it will be expensive to carry out, purchasing paper so it could be used to print the questionnaire on then this could cost. money. *Looking for a person to hand out leaflets and paying him his wages. *Posting leaflets to peoples houses or even on-line surveys is a type of market research which costs money to run an on-line website.. *Another disadvantage will be that data could be unreliable as public could give false information which lead the company to face hard problems. The market research could be invalid as it may be out of date and not relevant.

Related questions

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Research on the Antarctic continent takes place in the research stations or in field camps, depending on the science involved.


Explain the importance of research in the social sciences?

Research is a pillar of any subject because the information which any subject carry's is only because of the research done previously.


Why is research a process?

Research is a scientific process since one has to apply logistics, use yur brain and then carry out experiments results to arrive at an answer and conclusion.


Why did Stephen hawking carry out his research?

stephen hawking carry out his researh so he can gain more knowledge about things such as black holes whih he is still studying.


Why are feasibility analysis important in primary and secondary research?

Feasibility analysis helps in findding the future prospect for which primary and secoday research would be carry and formed a platform to spread the research in the desired manner.


Why is research considered logical?

Research is a scientific process since one has to apply logistics, use yur brain and then carry out experiments results to arrive at an answer and conclusion.


Why the scientist carry out the research in December in Antarctica?

Because they are the warmer months and researching would be easier


Problem of research in West Africa?

there are many problems associated to research in West Africa namely, Illitercy, lack of basic research instrument such as research material, research centres and facilities. Other problems of research are lack of finance in carrying out the research project, poor enviromental problem are also major causes of research problem. And finally lack of train personnels to carry out the research problems.


Does OK Auto carry tires?

"This was an intriguing question to respond to. However, upon my research, I have discovered that OK Auto does indeed carry tires of all different makes and models."


Why do companies carry out market research?

To know more about their market, competitors, potential future clients, etc.


Technology Advancements - What is a good source for writing a research paper?

A good source of writing a research paper on Technology Advancements would be newspapers and magazines which carry columns on new technology.