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A nerve center is a place where decisions are made. If they're calling the front office a nerve center, then they're giving the people in that office permission to make decisions. Calling it the nerve center is a bit odd - for upper management to be responsible for the company's actions, then the upper management should be the primary nerve center. It's likely just a customer service ploy to say that customer service people are actually allowed to help.

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Q: Why the front office is the nerve center?
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