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In the simplest terms, an advertorial is an advertisement that disguises itself as an editorial. The word advertorial is a combination of the words 'advertisement' and 'editorial'. Advertorials commonly advertise new products, techniques, or services, for example: a new design for Golf equipment or a new way of applying make-up. Advertorials are usually published in magazines and newspapers and are purposely designed to look like legitimate articles. However, they really are advertisements looking to promote and sell the product.
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What is an advertorial?
An advertorial is an advertisement written in the form of an objective editorial, made to look like an independent news article.
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What can an advertorial do for your company?
An advertorial helps bring exposure to companies. It is an advertisement in the form of an editorial. They can help companies distinguish themselves from the competition
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Retail advertising mainly focuses on offering services or goods for sale to people living within the stores vicinity. On the other hand, national advertising aims to generate brand awareness and sell a product or service all across a country.
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yea
