What has the author Mark A Zaltman written?

Answer 1

Mark A. Zaltman has written:

'Suburban/Rural Conflicts in Late 19th Century Chicago' -- subject(s): British Americans, Ethnic relations, German Americans, History, Politics and Government, Social conflict

Answer 2

Mark A. Zaltman has written books on the subject of marketing and consumer behavior, with his most well-known work being "How Customers Think: Essential Insights into the Mind of the Market." This book explores the subconscious influences on consumer behavior and decision-making.