Why do people drink light beer more often then dark beer?

Answer 1

First of all, understand that "Light" beer means reduced calorie content - color is incidental. Dark beer means beer brewed with partially caramelized malt, as one example. It is usually heavier bodied. Americans, in general, prefer the lightest, sweetest, lowest hop content beer they can get, basically a type of alcoholic barley water, but in recent years there has been an encouraging trend back toward beer with more flavor, body, character and hop content - real beer, in other words.

Answer 2

Light beer is much lower in calories than non-light beer. This can help prevent weight gain for its users.

Answer 3

Because regular beer upsets their girly tummies.