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What is the difference between multi domestic companies and a global company?
Wiki User
∙ 12y ago
A multi domestic company adapt is offer worlwide to every different market it s targeted
whereas a gloabl company have the same standardized offer everywhere, it means that wherever u are in the world, the product u find from a specific brand will have the same packaging, taste, colour etc.... like I-Pod is a product of a global company but Coca Cola is from a multi domestic , (example . in Mexico the coca cola is much more sweet than in Europe, this is the result of market studies that said that Mexican people were fond of sweet meals)
Wiki User
∙ 12y ago
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