The correct term for 'what is Samsung's positioning statement' is, what is Samsung's mission statement. Samsung's mission statement is, " Inspire the world, create the future."
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Due to recent safety concerns, Toyota chose to update and reposition the brand's former positioning statement to "Let's Go Places".
PepsiCo is Performance with Purpose - their vision to deliver top-tier financial performance while creating sustainable value for all stakeholders. They believe that delivering for their consumers and customers, protecting their environment, sourcing with integrity and investing in our employees are not simply good things to do, but that these actions fuel theirreturns and position PepsiCo for long-term, sustainable growth.
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PepsiCo's population is 2,010.
The population of PepsiCo is 294,000.
"the relentless pursuit of perfection" Actually, that's a themeline or tagline, not a positioning statement. While most marketers are very tight-lipped about exposing their actual positioning statements, a positioning statement for Lexus would probably read something like this. For affluent drivers who seek luxury vehicles of the highest quality and reliability, Lexus constantly pursues the finest materials, the best technologies and the ultimate in quality control to ensure the perfect luxury vehicle experience.