Marketing shapes consumers desires/wants, but needs are always there. Marketing can influence the brand a person buys, but if one needs facial tissues, they'll get Puffs or Kleenex depending upon the marketing that has reached them, price and experience. It doesn't affect the need for the product, just the name of product purchased.
reflecting customers needs and wants
Marketing is the promotion and selling of the services or the products in a company. Marketing includes research and advertising. Research allows the company to have a perspective on the needs and wants of the consumer. Advertising allows the consumer to know what services and products are available. Marketing is productive for these reasons.
Business Marketing refers to the sale of either products or services or both by one organization to other organizations that further resell the same or utilize to support their own system. On the other hand, Consumer Marketing refers to the transaction of goods and services between organizations and potential customers.
marketing management
Industrial Marekting: The Products marketing to the Industries may be techincal or non tech is call as Industrial Marketing Consumer Marketing: The marketing of products required by common person mainly OTS prodcuts is called Consumer marketing
reflecting customers needs and wants
Marketing is the process of identifying needs and wants and then deliver to the final consumer.
I think There is a little difference between consumer marketing and bussiness marketing. Which is mainly depend on their purpose of business and the business size. Business marketing is essential for growing up their product where consumer marketing is quite different which is realated their daily needs.
Marketing is the promotion and selling of the services or the products in a company. Marketing includes research and advertising. Research allows the company to have a perspective on the needs and wants of the consumer. Advertising allows the consumer to know what services and products are available. Marketing is productive for these reasons.
Business Marketing refers to the sale of either products or services or both by one organization to other organizations that further resell the same or utilize to support their own system. On the other hand, Consumer Marketing refers to the transaction of goods and services between organizations and potential customers.
Marketing allows the business to connect with customers by identifying their needs. Once their needs are identified, the company attempts to solve their problems with their product.
marketing management
The marketing concept begins with the premise that the starting point for business decisions is the customer's needs and wants. Those needs and wants are carefully researched and thoroughly analyzed.
Industrial Marekting: The Products marketing to the Industries may be techincal or non tech is call as Industrial Marketing Consumer Marketing: The marketing of products required by common person mainly OTS prodcuts is called Consumer marketing
explain the importance of consumer behaviour in marketing view?
The second era of marketing is characterized by the shift from a product-centric approach to a consumer-centric approach. This era focused on understanding consumer needs and preferences to create targeted marketing campaigns. It also saw the rise of technology and data-driven marketing strategies.
Marketing concept is one of the five major components of marketing management orientation. To some degree or another all businesses use the marketing concept to gauge the needs and wants of a targeted consumer market.