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Procedures that develop and analyze new information to help marketing managers make decisions are called?
strategic planning
What is marketing environmentFactors of marketing environment?
Marketing environment includes internal, micro, and macro factors like competitors, customers, economy, technology, and culture. #HJSysweb
Knowledge of marketing environment is central to marketing why analyze the marketing environment?
this is the question of module-2 pgdm (AIMA)
What are the components of the marketing environment?
Components that make up the marketing environment are the competitive environment, political/legal environment, economic environment, technological environment, and social/cultural environment.
What is a marketing environment analysis framework?
It is green marketing.
What do you mean by Marketing Information System?
MIS is the set of procedures, information handling, routines and reporting techniques design to provide information required for making marketing decisions. MIS is the set of procedures, information handling, routines and reporting techniques design to provide information required for making marketing decisions.
Procedures that develop and analyze new information to help marketing managers make decisions are called?
strategic planning
Knowledge of marketing environment is central to marketing Why?
Knowledge about the market tells marketing professionals what will appeal to their customer's needs. If they don't know this information, they will have a tough time selling their products.
What is marketing environmentFactors of marketing environment?
Marketing environment includes internal, micro, and macro factors like competitors, customers, economy, technology, and culture. #HJSysweb
Knowledge of marketing environment is central to marketing why analyze the marketing environment?
this is the question of module-2 pgdm (AIMA)
What are the components of the marketing environment?
Components that make up the marketing environment are the competitive environment, political/legal environment, economic environment, technological environment, and social/cultural environment.
What is the internal marketing environment?
The internal marketing environment is commonly referred to as the micro marketing environment. These are the small forces that will influence the ability to attend to clients within a company.
What do you mean by term marketing environment?
The marketing environment encompasses all external and internal factors that impact how effectively a company can create, communicate, and sell its products or services. The marketing environment has both a micro-environment, which consists of suppliers, customers, competitors, intermediaries, stakeholders, etc., and a macro-environment, which is comprised of social, economic, technological political, and cultural factors. Knowing the marketing environment helps businesses develop and adapt strategies, take advantage of opportunities, and overcome obstacles. For example, a manufacturer looking to expand its reach must examine competition and buyer behavior to determine appropriate channels. A B2B portal for manufacturer is critical in that environment because it connects businesses with global buyers, suppliers, and partners. Leveraging a business-to-business portal helps businesses - adapt to technological trends in real time, build better relationships with customers, and expand to new markets. In short, being aware of the marketing environment allows businesses to stay competitive and responsive in a dynamic marketplace.
How can marketing research improve the prospects of of medical tourism?
Marketing research can determine the medical procedures most appealing to travelers. These procedures can then be advertised to increase travel to that area.
What is a marketing environment analysis framework?
It is green marketing.
The systematic collection and analysis of publicly available information about competitors in the marketing environment is marketing data or marketing intelligence?
I think it's both. You are collecting publicly available data about your competitors to make some kind of guess.
How much control that the marketing manager have over the environment variables?
Marketing mix variables are often controllable, because they can be changed. Marketing manager must develop and control marketing mix, he should collect information about needs and then satisfy people in the target market.
