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What is the channel arrangement describe between viacom Time Warner and consumers?

The channel arrangement between Viacom and Time Warner is one of dual distribution in that they both offer the same product to consumers. The intermediaries are the stations that they offer the service.


What are the objective characteristics of the product?

The objective characteristics of a product are its physical attributes and features that can be measured and observed, such as size, weight, color, material, and functionality.


How do the level of product distribution differ?

Selective distribution occurs when manufacturers distribute products through a limited, select number of wholesalers and retailers. Under exclusive distribution, only a single wholesaler or retailer is allowed to sell the product


What is the main objective of a promodizer?

to promote a product!


What is Distribution chain?

A distribution chain is the step by step route taken from the producer or manufacturer of a product to the end consumer of the product.


What is channel distribution?

Channels of distribution means the units a product goes through, from a manufacturer to a customer. Usually through every channel or unit the product goes through, the cost of the product is raised by the organization as profit to itself. By zero channels of distribution this means the product goes from the producer- customer directly By 1 channels of distribution means the product goes from maybe the producer-retailer- customer By 2 channels of distribution the product goes from producer- agent- retailer- customer By 3 channels of distribution the product goes from producer- agent- wholesaler- retailer- customer


What is the formal arrangement to limit the production of a product?

Cartel


What is an unambigious definition of the end product?

The objective of the product which needs elaboration to ensure that they are not confusing.


What are marketers primary objective for coupons?

Trial of the product


What is objective of a product?

to provide a benefit to satisfied the consumer


What are the role of distribution channel in marketing?

The distribution channel in marketing is essential to link the product to the consumer. The way in which a product is promoted, stored and distributed all contributes to it's distribution channel.


What are key success factors for luxury brands?

Branding Product Performance Product Distribution