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HEB stands for "H-E-B Grocery Company," named after its founder, Florence Butt, who started the business in 1905 in Kerrville, Texas. The initials represent the family name, but the company has since evolved into a well-known supermarket chain in Texas and northern Mexico, offering a wide range of grocery and household products. HEB is known for its commitment to quality, local sourcing, and community involvement.

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