What are natural colours?

Answer 1

They are colours that are produced using natural materials. Ochre is a natural earth pigment containing hydrated iron oxide. The colour can range from yellow to deep orange or brown.

Answer 2

During the forecast era, the demand for natural food colours is projected to rise at an impressive CAGR. To improve the attractiveness of goods, a major increase in demand for natural food colours has come from industries. Due to the increase in health consciousness and food adulteration, the proclivity of customers towards clean-label goods has increased. As a consequence, before buying any product, consumers want to look at the label, which is a key catalyst for the growing sales of natural food colours market.

Moreover, several studies have shown that the adverse effects of food colours have prompted various government officials to enact regulations in the best interest of the health of consumers. As a consequence, natural food colours are expected to ultimately capture the demand for synthetic food colours. Many food products, such as meat and savoury products, lose their appeal when cooked or grilled. As a consequence, natural food colours are used in vast amounts in restaurants and food hubs.

The global food market is becoming more consumer-centered and rapidly evolving. As consumer needs and eating habits are constantly changing, it is difficult for food producers to make choices on which consumer segments to serve and which emerging patterns to prioritise. This is according to the Natural Food Colours Market Report of Future Market Insights that explores a distinct step towards natural ingredients, especially within food colours.

Source: Future Market Insights-Natural Food Colours Market