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there are three major types of innovation in entrepreneurship;

1. Breakthrough Innovation

2. Technological Innovation

3. Ordinary Innovation

Breakthrough innovations are extremely unique innovations that set to discover the basis of further innovation in an area. like steam engine, computer, internet, Nanotechnology, Airplane, artificial life etc.

Technological Innovations are actually advancement of existing technology at a meaningful level so that can be used for further innovations. Voice & Text messages, Jet Airplanes, iPhone etc.

Ordinary Innovations occurs most frequently. These innovations are usually better in technology or services to have a better market appeal. Ordinary innovation has more market pull than the technology Pull because Ordinary innovations are done after the market analysis. Examples are Football shows, New applications for PC, a better supply chain & distribution for customers, & thousands of new improved products we see around us.!

thanks!!

SIKANDAR ASLAM

MARDAN, KPK, Pakistan.

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