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How does the marketing concept differ from the selling concept and product concept?
Wiki User
∙ 14y ago
Marketing essentially prepares a prospect for a sale. Depending on the organization, marketing's responsibilities may include branding, PR, advertising, public relations, and promotions.
In contrast, sales typically involves more interpersonal interaction, from sales meetings with prospects to less personal cold calls.
Many regard marketing as more strategic and sales more tactical. Marketing can also be viewed as a tool for bringing in the prospects for the initial sales process.
Wiki User
∙ 14y ago
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How do the marketing and societal concept differ from the selling concept?
societal concept deals with what the publics are waiting to get from the company, where as selling concept deals with terms and agreement after pricing.
What does it mean for a firm to have a strong production orientation how does this differ from the marketing concept?
for a firm to have a strong production means for it to produce products that will satisfy customers and to emphasize on the goods and services. How does this differ from the marketing concept?
Marketing mix differ in domestic and international environment?
The marketing mix differs in the domestic and international environments due to their varied dynamics. The marketing mix refers to the price, product, promotion and place which will be different in terms of the targeted audience for domestic and international markets.
How does marketing differ from advertising?
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How does fashion merchandising differ from fashion marketing?
Fashion marketing is about getting the consumer excited about a product. Planting a fantasy in their minds that make you want to purchase a product. Fashion merchandising is about setting up stores in a way that is appealing to the shoppers coming in. These two jobs often overlap.
How does marketing of tourism differ from other products and services?
It is different from marketing a product because it is a service. Marketing Tourism is different from marketing a service because it is one of those services that aren't needed, but people appreciate. Also, going on vacation requires one to devote multiple days to vacation.
How does conversation marketing differ from traditional marketing communication?
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How does selling differ from marketing?
It is necessary to understand the difference between selling and marketing for success of marketing manager. But both are aimed to increased revenue. Small organizations perform both sales and marketing task. But both are differ from each other, as per the growth of organisation, rules and regulations become more specialized.There are following differences as follows:1) Marketing is a broader range to sell products/services, client relationship etc. It determine the future needs and fulfil it for the long term relationship where as in sales customers demand match the product the company offers.2) Marketing is the discipline of positioning and branding a product so that is appealing to a specific target audience. For example, marketing would involve things like:Tweeting informative articles and interacting with potential customersCreating an advertising campaign that highlighted the benefits of the productAnalyzing purchasing behavior and figuring out the best target market for a productBranding the product so that it stands out and is considered different than a competitor's offeringDetermining the ideal pricing strategy3) Selling is focused on the actual transaction between buyer and seller and may involve: Creating a presentation for a prospective customer explaining how their organization could use your productDoor-to-door salesTargeting specific customer within the Demographics the marketing department has provided
How does a vertical marketing system differ from conventional distribution?
here can be one or more independent product manufacturers, wholesalers, and retailers in a channel. The vertical marketing system requires that producers, wholesalers, and retailers to work together to avoid channel conflicts.
How does the marketing of service differ from the marketing of goods?
Marketing services can sometimes be more difficult than marketing goods because you do not have a tangible item to show consumers. You must create a sense of worth for an intangible service. Essentially, you must draw a picture of what you offer to the consumer, so communication is key to successfully portraying your offerings to consumers. Marketing goods is easier because you have a product that you can show the customer, and can use that product to exemplify what you are trying to sell them. http://bit.ly/1hl88QX
How do faddish products differ from normal consumer goods?
Their special product life cycle of quick, dramatic sales and a sharp, drastic decline differs from the five stage product life cycle concept of product development, introduction, growth, maturity, and decline.
How does marketing cars differ from marketing service?
Marketing services can sometimes be more difficult than marketing goods (like a car) because you do not have a tangible item to show consumers. You must create a sense of worth for an intangible service. Essentially, you must draw a picture of what you offer to the consumer, so communication is key to successfully portraying your offerings to consumers. Marketing a car is easier because you have a product that you can show the customer, and can use that product to exemplify what you are trying to sell them. http://bit.ly/1hl88QX
