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Unilevers aims will vary according to its different products as it is a conglomerate. Some of the aims that unilever have are;
- Unilever aims to double the size of its business
- Reducing environmental footprints
- Unilever is aiming to cut safety stock by up to 15%
- Unilever's Flora global campaign aims to get 100m people to take a 'heart age' test
it is important for businesses to have objectives as it gives them something to work towards. some of unilevers objectives inculde;
- Ungeared free cash flow in the period 2005-2010 to be €25-30bn
- Improvement in Return on Invested Capital
- Underlying sales growth of 3-5% p.a.
- Operating margin of over 15% by 2010 after normal restructuring
Improved capital and tax efficiency
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