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Advantages:
- More information because there is a group of people.
- Accurate information
- The face-to-face involvement of a qualified moderator means that everyone is involved and the conversation stays on track
- The people in the group will get each other thinking which will result in a much more in-depth discussion.
- Cost more money.
- Results could be biased because the people in the group may just agree with other people in the group instead of their own opinion.
Wiki User
∙ 14y ago
Focus groups allow for in-depth insights, exploration of underlying motivations, and spontaneous feedback from participants. They provide a platform for interactive discussions that can uncover rich qualitative data and enable participants to build on each other's ideas during the session.
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What are advantages of focus group?
There are many advantages of focus groups. You can easily get quality information about the particular subject that interests the group, you will find personal and group perceptions and opinions which can be useful among other advantages.
What are the advantages of focus groups?
There are many advantages of focus groups. You can easily get quality information about the particular subject that interests the group, you will find personal and group perceptions and opinions which can be useful among other advantages.
What are the advantages of group behavior?
what are the advantages of group behaviour
What is a cool name for a focus group?
focus guys
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Focus Group Holdings Limited was created in 2004.
What is the element of a focus group discussion?
the group is organised by the researcher
What type of research is performed by Brookson Research?
Brookson Research is a company that specializes in focus group research. A focus group is a select group of people that have certain traits in common. Focus group research refers to the monitoring of these traits over a period of time.
Set 1?
Focus group
What are the advantages and disadvantages of an Informal group?
what are the disadvantages of informal group
What is a focus group compared to a control group?
a group of people who have special capability in a certain sector
When a focus group deals with a potentially sensitive topic what statements about providing confidentiality to focus group participants is correct?
The researcher cannot control what participants repeat about others outside the group.
What is the difference between a community forum and a focus group?
A community forum should be open to the public. A focus group is a demographically specific group looking for responses on specific target questions.
