0
# population
x % awareness after one year
x % who will actually try product
x% availability from distribution channels
= potential units
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What is the difference between marketing potential and sales potentials?
Marketing Potential is the total amount of product customers will purchase in a specified period and Sales potential is the maximum percentage of market share a firm can expect for a product. In other words market potential is the total market value of your product and sales potential is the percent of the market your product can take over
How do you calculate the Market Development Index?
Suppose demand in mkt X is 15% & 25% is untapped demand or we can say potential demand. so market devolment index is Actual demand of the product vs. Potential demand is 60%
Why are the consumers who make up the target market for a product referred to as potential customers?
because market
Why are the consumers who make up the target market a product referred to as potential customers?
because market
How might managers interpret the potential for their product in a market that is large but poor?
slow but study flow
What is the difference between marketing potential and sales potentials?
Marketing Potential is the total amount of product customers will purchase in a specified period and Sales potential is the maximum percentage of market share a firm can expect for a product. In other words market potential is the total market value of your product and sales potential is the percent of the market your product can take over
How do you calculate the Market Development Index?
Suppose demand in mkt X is 15% & 25% is untapped demand or we can say potential demand. so market devolment index is Actual demand of the product vs. Potential demand is 60%
Why are the consumers who make up the target market for a product referred to as potential customers?
because market
Why are the consumers who make up the target market a product referred to as potential customers?
because market
Why are the consumers who make up the target market for a product referred to as potential customer?
because market
How might managers interpret the potential for their product in a market that is large but poor?
slow but study flow
Is a process used to test consumer reactions about a product among potential users?
a test market.
What is the process used to test consumer reactions about a product among potential users?
a test market.
How are Market Potential Value and Market Intensity Index calculated?
The richness of a market or the degree of purchasing power in one country compared to another is the Market Intensity Index. Market Potential Value is determined by multiplying the selling price of the product times the number of prospective clients.
How would you analyze a new product market and Cisco's potential financial return?
to analyze new product market is to test first the new product before you discuss to the costumer so that if they encounter problem you can teach them easily....
How can an entrepreneur seeking funds to launch a business convince potential leaders and investors that a market for the product or service really does exist?
Produce a survey result/response. And explain the potential need for the product.
What are the market potential objectives?
Objectives of market potential
