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There are many differences in marketing a product compared to a service. One difference is that with a product, it is generally something the consumer can touch. Services are more based on creating an end result. Another difference that is normally found in marketing a service compared to a product is the guarantee. It is harder to guarantee a service, although it can be done, while it is fairly easy to guarantee a product. Another big factor is cost. Pricing products is easier than pricing services. For example, one copywriter may charge $250 for the service of writing a sales letter while another copywriter may charge $10,000 to write a sales letter. Which service is better? What is the price based on? How does one copywriter justify charging $250 and the other justify charging $10,000? It can be based on experience and proof of being able to generate the results the consumer wants. Service is more psychological marketing. ---- Hi.. Service marketing is tougher since you are selling an intangible thing to an individual and since the customer cannot view it therefore it gets difficult to convince him to buy. However, product marketing customer can touch the product and it gets easier for you to convince the customer to buy your product -- Ketan Verma
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∙ 15y ago
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How the marketing of services is differs from marketing of products inluding four marketing elements that can tell the different between service and product?
A product is something you can touch, a service is an action performed by someone (labor). But both have same marketing ways to get exposure.
What does a marketing service do?
A marketing service is a service that can help people to create a successful marketing campaign and get people to know about and use their product or service.
What is the difference between product marketing vs service marketing?
Product marketing and service marketing are different in some ways. With service marketing, it's about relationship and value, and the buyer is purchasing something that is intangible, whereas with product, the buyer is purchasing an item that is tangible. Product marketing is based on a reputation of the quality of product, unlike service marketing, which is mainly based on a reputation from word of mouth. Something else that differentiates the two is that products are returnable, services aren't.
What do you understand by the term marketing?
Basically, to promote a product or service.
What is guerrilla marketing?
Guerrilla marketing is using unconventional or untraditional methods to promote a product, business or service.
How the marketing of services is differs from marketing of products inluding four marketing elements that can tell the different between service and product?
A product is something you can touch, a service is an action performed by someone (labor). But both have same marketing ways to get exposure.
What does a marketing service do?
A marketing service is a service that can help people to create a successful marketing campaign and get people to know about and use their product or service.
What is the difference between product marketing vs service marketing?
Product marketing and service marketing are different in some ways. With service marketing, it's about relationship and value, and the buyer is purchasing something that is intangible, whereas with product, the buyer is purchasing an item that is tangible. Product marketing is based on a reputation of the quality of product, unlike service marketing, which is mainly based on a reputation from word of mouth. Something else that differentiates the two is that products are returnable, services aren't.
What does a service do?
A marketing service is a service that can help people to create a successful marketing campaign and get people to know about and use their product or service.
Name function of marketing?
Marketing is about optimising the forseen benefits of a product or service in order to be able to convince consumers to buy that product or service from the choice they have available.
What can postcard marketing be useful for?
Postcard marketing is a form of advertisement whereby a company sends postcards to potential customers to get them interested in a product or service. Postcard marketing can be useful.if you have a product or service to advertise that is visually appealing.
What is promotion and advertising stage of a product or service called?
Marketing
What do you understand by the term marketing?
Basically, to promote a product or service.
What is guerrilla marketing?
Guerrilla marketing is using unconventional or untraditional methods to promote a product, business or service.
Why marketing is the art of the possible?
Why is marketing the key to the possibility? Marketing is the vision or the plan to see that the product or service sells through different channels. Without a vision for your product or services, there will be no sales.
What is the definition of morph marketing?
morph marketing is strategy in which marketer provides a product with an envelope of service...so product with service... example MARUTI service with car, AQUA GUARD providing a water purifying m/c with service every 6 months
What is the promotion and advertising stage of a product or service called?
Answer this question… Marketing
