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Q: What are 2 factors that would determine the distribution channel?
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Which are the Factors affecting the selection of distribution channel?

selection of channel :the selection of distribution is affected by many of factors, which play significant role while choosing the channel for distribution. It may include the buying pattern of consumer, type of the product is perishable, or auto mobile, weight and bulk and it also depends on the company's resources.the main affecting factors are following..Organization objectives - If company objective is to have mass appeal and rapid market penetration.type of product - Perishable products should have a short distribution channel, FMCG goods should have a wide reaching, intensive distribution channel.nature and extent of market- Distribution to consumer market or industrial markets would be different channel structures.existing channel for comparable product- company may chose it's existing channel of distribution for relative product.buying habit of customers- Understanding consumer needs and criteria for buyingChannel Availability - Channels may not be availablethus these factors puts effect on the selection of channel .


What distribution channel would probably be used for candy?

kjk


What is the major channel strategy decisions?

Two decisions that you would have to make when it comes to your channel strategy is the length and width of your channeling.Channel length: it is the number of different types and levels of intermediaries used in your channel strategy (i.e. wholesalers, retailers, pharmacies, etc)Channel width: it is the extent to which your channel covers the market either by distributing your product through the greatest number of intermediaries or to only oneIntensive Distribution: this strategy would be where you have the greatest number of intermediaries carry your product (all wholesalers and retailers that are willing to stock and sell your product)Selective Distribution: this strategy is where you distribute your product using a fewer amount of intermediariesExclusive distribution: this strategy is when you selling your product through only a single outlet typically only in one region


How would one describe what a marketing channel is?

The marketing channel is the way how a company delivers its goods from the production to the seller or the processing. A way could be a discounter or specialized dealer. Depends which quality the company wants to stand for. With direct distribution the producer sells to the final-user and with indirect distribution the producer sells over wholesaler or retailers.


Factors affecting marketing mix?

the target market would influence where the sweets were advertised and how they were promoted. Culture - would affect the type of products which could be developed and the style of advertising that was used. Also the type of outlets used and the channel of distribution would be affected by the culture and characteristics of the country. Competition - would affect the advertising used, pricing policy and where they sold their products in order to compete and be successful.

Related questions

Which are the Factors affecting the selection of distribution channel?

selection of channel :the selection of distribution is affected by many of factors, which play significant role while choosing the channel for distribution. It may include the buying pattern of consumer, type of the product is perishable, or auto mobile, weight and bulk and it also depends on the company's resources.the main affecting factors are following..Organization objectives - If company objective is to have mass appeal and rapid market penetration.type of product - Perishable products should have a short distribution channel, FMCG goods should have a wide reaching, intensive distribution channel.nature and extent of market- Distribution to consumer market or industrial markets would be different channel structures.existing channel for comparable product- company may chose it's existing channel of distribution for relative product.buying habit of customers- Understanding consumer needs and criteria for buyingChannel Availability - Channels may not be availablethus these factors puts effect on the selection of channel .


What distribution channel would probably be used for candy?

kjk


What are the factors affecting the distribution?

factors affecting distribution would be things such as distance, location, nature of the good and seasonality. Be careful not to mix this up with factors affecting the accessibility of the good to consumers.


What are factors affecting the distribution of goods?

factors affecting distribution would be things such as distance, location, nature of the good and seasonality. Be careful not to mix this up with factors affecting the accessibility of the good to consumers.


How to determine when a death is a suicide factors?

That would be up to the medical examiner.


What factors would determine your choice of a channel of distribution member?

1. member's years in business 2. other lines carried by the distributor 3. growth and profit record 4. cooperativeness 5. reputation 6. for sales agent : number and character of other lines carried, size, and quality of sales force 7. for retail store : store's customer, location, and future growth potential


Is A distribution is noticeably bimodal if the means of each distribution are separated by at least one standard deviation?

This could be a bimodal. There are many other factors that would have to be taken into account as well.


What factors determine whether a population would thrive or decline?

Food shelter and work


What television networks have comedy on their channel?

Depending where one lives would determine what sort of comedy channels are available. A few Sky channels that have comedy on them are The Comedy Channel and Dave.


What does the central limit theorem say about the shape of the sampling distribution of?

The central limit theorem can be used to determine the shape of a sampling distribution in which of the following scenarios?


What are the abiotic factors that determine what lives in an environment?

The answer would have to be water,soil,shelter,and everything that is nonliving.


What is the major channel strategy decisions?

Two decisions that you would have to make when it comes to your channel strategy is the length and width of your channeling.Channel length: it is the number of different types and levels of intermediaries used in your channel strategy (i.e. wholesalers, retailers, pharmacies, etc)Channel width: it is the extent to which your channel covers the market either by distributing your product through the greatest number of intermediaries or to only oneIntensive Distribution: this strategy would be where you have the greatest number of intermediaries carry your product (all wholesalers and retailers that are willing to stock and sell your product)Selective Distribution: this strategy is where you distribute your product using a fewer amount of intermediariesExclusive distribution: this strategy is when you selling your product through only a single outlet typically only in one region