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The qualities of a good business letter (or any business communication) are:
- Clarity; casual and friendly or highly technical and professional language can confuse the intent or expected result of a letter and should be used sparingly.
- Conciseness; a business matter should be presented in a straight forward manner, emotions like anger and frustration, or wandering off the subject can obscure the intent or expected result of the letter.
- Chronology; a business letter should follow a simple format that directs the attention of the recipient to the result you intend; it should start with a clear statement of why the letter is being sent, include the specifics to that purpose of the letter; and finish with what, if anything, you expect the recipient to do. If the letter is for informing a recipient only, close by thanking them and information to contact you should that be necessary.
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