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Advertising managers are in charge of promoting, marketing and advertising a company's products. They maintain close working relationships with all departments within a company as well as working intimately with the marketing department. A successful and professional advertising manager will have years of experience and in-the-trenches know-how. The job requires a college education in communications, marketing or journalism and many companies require a graduate degree in a similar field.

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Q: What are the duties of an advertising manager?
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How much does an Advertising Manager make?

The role of an Advertising manager is to highlight the product in the best way from that of its competitor. In New York, an advertising manager can earn an approximate salary around $143940.


What does a degree in marketing prepare for a career in?

A marketing degree prepares for a job as a marketing manager, sales manager, product manager and advertising manager. Areas include public relations, sales, brand management, advertising, or general management.


Duties and responsibilities of marketing manager?

The duties and responsibilities of a marketing manager varies widely. Key responsibilities may include: researching and reporting on external opportunities, understanding current and potential customers, managing budgets and measuring success.


What are the duties of advertising manager?

An advertising manager is usually required to perform most or all of the following sets of duties:Preparing budgets and estimates for components of the advertising campaignPreparing or helping with development of the annual budgetManaging the planning and preparation of promotional matter, ensuring that it is consistent with the advertiser's marketing strategyMeeting with clients and officials across departments to coordinate campaignsScrutinizing, copying, and editing promotional material and ensuring it conforms to guidelinesForming and negotiating contractsCoordinating activities across the various departments of the agencyDeveloping contacts for promotional campaignsCollecting and sorting information to build advertising campaignsOverseeing the results of campaigns to determine their effectivenessKeeping up with industry trendsDepending upon the agency or employer, the advertising manager may also have to perform the following duties:Acting as an agent for advertising accountsSupporting presentations and product demonstrations when launching new campaignsMotivating and mobilizing the campaign team to meet objectivesDrawing up and implementing advertising strategies for companies and clientsEngaging in public relations activitiesTraining new employeesMarketing the services of the agency to present and potential clientsConducting product research and developmentRepresenting the company at industry conferences and other events


Duties and responsibility of marketing officer?

Some of the duties of the marketing officer include segmenting a market and looking for new customers. They try to influence customer perception by skillful advertising and promotion of products.

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What does a degree in marketing prepare for a career in?

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What percentage commission is paid to the account manager in an advertising agency?

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Who is the person in charge of advertising for a company?

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